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Business Breakthrough 3.0: Building a Truly Dynamic and Resilient Organization that Fuels Engagement, Boosts agility and Drives Lasting Change Paperback – May 25, 2023

by Lee Atchison (Author), Ken Gavranovic (Author)
5.0 5.0 out of 5 stars 12 ratings
See all formats and editions
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Do you want to create a thriving organization that attracts and retains top talent?

"Thoughtful and complete systems ensure the smooth running of your business. Business Breakthrough 3.0 is a powerful and pragmatic guide to the systems and processes to be successful in business, no matter your role.”

Colin Bodell - CTO Bazaarvoice - Former VP Amazon, VP Shopify

In this groundbreaking book, business and technology experts Lee Atchison and Ken Gavranovic draw on their combined 60 years of experience to provide a step-by-step methodology for clarifying how your company operates and uncovering the entrenched patterns that are holding you back. Say goodbye to leading by gut instinct and hello to putting your key business data to work.

Based on their work with hundreds of leaders worldwide, the authors have developed the Business Breakthrough 3.0 approach, which leverages the universal motivational drivers embedded in every person and uses data to identify what's working and what's not within your company. This proven methodology involves five distinct processes: establishing and actively embracing a company mission, vision, and set of core values; using a formal critical-thinking framework to organize how your company makes decisions; understanding what to measure and knowing how to use the data correctly; optimizing your organizational structure to drive successful actions; and leveraging a market growth strategy for sales success.

With Business Breakthrough 3.0, you'll learn how to create a highly profitable organization that attracts and retains people who truly love their jobs. This isn't just another business book - it's a comprehensive guide to overcoming entrenched patterns and building a better future for your company. Whether you're a CEO, a manager, or an entrepreneur, the insights and strategies in this book will help you achieve breakthrough success.

Order your copy today and discover the proven methodology that has helped hundreds of leaders around the world achieve breakthrough success.

Ken Gavranovic has been a Global Chief Product Officer, Chief Technology Officer, Chief Operating Officer, and Senior Executive. Ken helps scale companies to billions in revenue through innovation, market strategy, product vision, fresh talent, and transformation.

Lee Atchison is a recognized industry thought leader in cloud computing. He has committed his career to architecting and building high scale, cloud-based, service-oriented, SaaS applications.

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Previous page
  1. Print length
    150 pages
  2. Language
    English
  3. Publication date
    May 25, 2023
  4. Dimensions
    6 x 0.34 x 9 inches
  5. ISBN-13
    979-8987972908
  6. See all details
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Product details

  • ASIN ‏ : ‎ B0C6BX583N
  • Publisher ‏ : ‎ Executive Book Publishing (May 25, 2023)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 150 pages
  • ISBN-13 ‏ : ‎ 979-8987972908
  • Item Weight ‏ : ‎ 7.5 ounces
  • Dimensions ‏ : ‎ 6 x 0.34 x 9 inches
  • Customer Reviews:
    5.0 5.0 out of 5 stars 12 ratings

About the authors

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  1. Ken Gavranovic

    Ken Gavranovic

    Brief content visible, double tap to read full content.
    Full content visible, double tap to read brief content.

    Ken Gavranovic

    CEO, CPO, CTO, EVP

    Business Transformation Technologist

    There’s no limit to anyone’s potential. This is the foundational belief that has guided Ken Gavranovic throughout his career

    and as a leader working to empower others.

    Thanks to a strong work ethic, a natural aptitude for technology, and a highly adaptable skillset, Ken found success early in his career. In 1997, he started Interland, now web.com, a pioneer in the SaaS cloud‑provider space. At age 29, after growing the company to $200M+, he led its IPO.

    Ever since, Ken has been responsible for hyper‑growth at unicorn public businesses, gaining deep experience across various industry verticals, multiple leadership positions, and companiesof all sizes. As Executive Vice President at New Relic, he helped grow revenues from $300M to $500M. As Vice President at Cox Automotive, he oversaw a $5B+ portfolio of brands, including AutoTrader, Kelly Blue Book, Manheim, and Dealertrack. In addition, he has been responsible for multiple IPO and private equity exits that generated ten to ninety times return on investment. This wide‑ranging expertise has equipped him to guide businesses to scale in growth, transformation, and measurable results.

    See more on the author's page
  2. Lee Atchison

    Lee Atchison

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    Full content visible, double tap to read brief content.

    Cloud strategist, thought leader, industry expert

    Lee Atchison is a software architect, author, public speaker, and recognized thought leader on cloud computing and application modernization. His premier book, Architecting for Scale (O’Reilly Media), is an essential resource for technical teams looking to maintain high availability and manage risk in their cloud environments. Lee has been widely quoted in multiple technology publications, including Cloud Native Now (formerly Container Journal), InfoWorld, Diginomica, IT Brief, Programmable Web, CIO Review, and DZone, and has been a featured speaker at events across the globe.

    Lee has more than three decades of industry experience, including seven years at Amazon and AWS, and eight years at observability software provider New Relic. Lee is also the author of the operational framework STOSA, which helps companies modernize and scale their organizations in a modern world.

    To begin learning from Lee, see a full list of his books and available online courses. Also be sure to check out Lee’s Cloud Native Now column, where he writes regularly about cloud computing. He also has a regular blog and hosts the Modern Digital Business podcast.

    Lee provides consulting services for organizations that want to modernize and move their applications into the cloud. To book a consultation with Lee, schedule a call.

    Check out his website leeatchison.com, and see what else Lee has to offer at leehaslinks.com.

    See more on the author's page
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Customer reviews

5 out of 5 stars
5 out of 5
12 global ratings
Must read
5 Stars
Must read
A must-read book for anyone involved in organizational management, whether you're a CEO, a team leader, or an aspiring entrepreneur. This book equips you with the knowledge, strategies, and inspiration needed to build and sustain a thriving organization. Prepare to be enlightened and motivated to transform your organization into a resilient powerhouse.
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Top reviews from the United States

Jason Lewandowski
5.0 out of 5 stars Great book to understand efficient ideas to help run / change your company from multiple levels.
Reviewed in the United States on July 11, 2023
Verified Purchase
While it is best for highest level executives to implement positive changes, it is still good for those who are low level managers/leads to understand the best way to run their teams and help initiate change that will grow their career. Will be re-reading every year to make sure this stays towards the top of mind.
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Adamantia
5.0 out of 5 stars Must read
Reviewed in the United States on June 21, 2023
Verified Purchase
A must-read book for anyone involved in organizational management, whether you're a CEO, a team leader, or an aspiring entrepreneur. This book equips you with the knowledge, strategies, and inspiration needed to build and sustain a thriving organization. Prepare to be enlightened and motivated to transform your organization into a resilient powerhouse.
Customer image
Adamantia
5.0 out of 5 stars Must read
Reviewed in the United States on June 21, 2023
A must-read book for anyone involved in organizational management, whether you're a CEO, a team leader, or an aspiring entrepreneur. This book equips you with the knowledge, strategies, and inspiration needed to build and sustain a thriving organization. Prepare to be enlightened and motivated to transform your organization into a resilient powerhouse.
Images in this review
Customer image
Customer image
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Bradley Shervheim
5.0 out of 5 stars Data Driven Approach Is The Key To Transformation
Reviewed in the United States on June 21, 2023
This quote can be found in the second page of the introduction and it frames how powerful Ken Gavranovic‘s leadership and business methodology is:
“far too many business leaders rely on their “business instincts” alone, which despite the popular wisdom is what often leads them astray. Instead, our approach focuses on leveraging something that our years of experience in the tech industry has taught us is much more valuable, and that’s data. Based on that foundation, we’ve built a proven business transformation methodology that can help rebuild an organization from within.”
This book clearly articulates Ken Gavranovic‘s formula for success based on an empirical data approach. This is profound in the world of business and sales where most methodologies start “from the gut” which often leads business leaders astray from the path to a major breakthrough in business success! 5 stars ⭐️!!
Customer image
Bradley Shervheim
5.0 out of 5 stars Data Driven Approach Is The Key To Transformation
Reviewed in the United States on June 21, 2023
This quote can be found in the second page of the introduction and it frames how powerful Ken Gavranovic‘s leadership and business methodology is:
“far too many business leaders rely on their “business instincts” alone, which despite the popular wisdom is what often leads them astray. Instead, our approach focuses on leveraging something that our years of experience in the tech industry has taught us is much more valuable, and that’s data. Based on that foundation, we’ve built a proven business transformation methodology that can help rebuild an organization from within.”
This book clearly articulates Ken Gavranovic‘s formula for success based on an empirical data approach. This is profound in the world of business and sales where most methodologies start “from the gut” which often leads business leaders astray from the path to a major breakthrough in business success! 5 stars ⭐️!!
Images in this review
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Andrew M Bushen
5.0 out of 5 stars Rethinking breakthroughs - worth the read!
Reviewed in the United States on June 13, 2023
Ken Gavranovic and Lee Atchison share personal experience and useful perspectives for anyone pursuing digital transformation in the name of creating that breakthrough opportunity!
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Amazon Customer
5.0 out of 5 stars A Work of Art
Reviewed in the United States on June 14, 2023
Masterfully written by two technical pioneers. Insightful, educational, and an over-all fun read.
One person found this helpful
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Nicole
5.0 out of 5 stars Truly a breakthrough!
Reviewed in the United States on June 13, 2023
An absolute must-read -- out with the old habits, in with the new!
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RV
5.0 out of 5 stars Must read
Reviewed in the United States on June 15, 2023
Years of wisdom packed in a book. Worth a read.
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Amazon Customer
5.0 out of 5 stars Great insight from 2-Pros...
Reviewed in the United States on June 16, 2023
Fantastic content and a great read ... highly recommended!!
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